Notification drafted on July 24, 2018

Our name/contact details are Perma Pure LLC, 1001 New Hampshire Ave., Lakewood, NJ 08701 USA

The name/contact details of our Data Protection Officer, dpo@permapure.com

Our 6 processes engages 4 data categories: name; country; emailaddress; and occupation.

Process: Email registration

Dataset Process Legal Basis Purposes Legal Basis Consent
WebsiteDS Email registration Consent Provide information to the general public
  • Data categories used in this process: Our process engages 4 data categories: name; country; emailaddress; and occupation.
  • Consents: If present, entries in the Legal Basis Consent, Transfer Consent, and/or Safeguards columns above may be marked “consent”.
  • Consequences of Withdrawing Consent:If you do not give consent, any consequences are explained within each relevant process. Consent may be withdrawn at any time, without affecting pre-withdrawal processing.
  • Storage: We store your data in the United States of America.
  • Data Retention Criteria: Until request to be removed
  • Legal Basis for Processing: Our processing legal basis is consent
  • Sources from which we receive your data: Our data source is yourself.
  • Categories of Recipients of your data: Yourself

Process: Relationship management

Dataset Process Legal Basis Purposes Legal Basis Consent
WebsiteDS Relationship management Legitimate interest to manage our relationship with you which will include notifying you about changes to our terms or privacy policy.
  • Data categories used in this process: Our process engages 4 data categories: name; country; emailaddress; and occupation.
  • Storage: We store your data in the United States of America.
  • Data Retention Criteria: Until request to be removed
  • Legal Basis for Processing: Our processing legal basis is legitimate interest
  • Sources from which we receive your data: Our data source is yourself.
  • Categories of Recipients of your data: Yourself

Process: Administration

Dataset Process Legal Basis Purposes Legal Basis Consent
WebsiteDS Administration Legitimate interest to administer and protect our business and this website (including troubleshooting; data analysis; testing; system maintenance; support; and reporting and hosting of data).
  • Data categories used in this process: Our process engages 4 data categories: name; country; emailaddress; and occupation.
  • Storage: We store your data in the United States of America.
  • Data Retention Criteria: Until request to be removed
  • Legal Basis for Processing: Our processing legal basis is legitimate interest
  • Sources from which we receive your data: Our data source is yourself.
  • Categories of Recipients of your data: Yourself

Process: Content delivery

Dataset Process Legal Basis Purposes Legal Basis Consent
WebsiteDS Content delivery Legitimate interest to deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you.
  • Data categories used in this process: Our process engages 4 data categories: name; country; emailaddress; and occupation.
  • Storage: We store your data in the United States of America.
  • Data Retention Criteria: Until request to be removed
  • Legal Basis for Processing: Our processing legal basis is legitimate interest
  • Sources from which we receive your data: Our data source is yourself.
  • Categories of Recipients of your data: Yourself

Process: Data analytics

Dataset Process Legal Basis Purposes Legal Basis Consent
WebsiteDS Data analytics Legitimate interest to use data analytics to improve our website; products/services; marketing; and customer relationships and experiences.
  • Data categories used in this process: Our process engages 4 data categories: name; country; emailaddress; and occupation.
  • Storage: We store your data in the United States of America.
  • Data Retention Criteria: Until request to be removed
  • Legal Basis for Processing: Our processing legal basis is legitimate interest
  • Sources from which we receive your data: Our data source is yourself.
  • Categories of Recipients of your data: Yourself

Process: Suggestions and recommendations

Dataset Process Legal Basis Purposes Legal Basis Consent
WebsiteDS Suggestions and recommendations Legitimate interest to make suggestions and recommendations to you about goods or services that may be of interest to you.
  • Data categories used in this process: Our process engages 4 data categories: name; country; emailaddress; and occupation.
  • Storage: We store your data in the United States of America.
  • Data Retention Criteria: Until request to be removed
  • Legal Basis for Processing: Our processing legal basis is legitimate interest
  • Sources from which we receive your data: Our data source is yourself.
  • Categories of Recipients of your data: Yourself

If present, entries in the Legal Basis Consent, Transfer Consent, and/or Safeguards columns above may be marked “consent”.

If you do not give consent, any consequences are explained within each relevant process. Consent may be withdrawn at any time, without affecting pre-withdrawal processing.

We store your data in the United States of America.

We retain your data for periods determined by the criteria set out within the individual process.

Our processing legal bases are: consent, legitimate interest

Our data source is yourself.

You have qualified rights to access, rectify, and erase your personal data; and to restrict or object to processing; and to make your data portable.